Tip No. 1 of 2018
Stop trying to eat the whole elephant.
I know, it's actually February but I have had a lot on my mind.
Every time I meet a new photographer, one of their goals is to become a world famous photographer. Stop that. You will choke and die on that goal. How are you going to become a Costa Rica famous photographer if you aren't an Atlanta (for example) famous photographer?
We can take it from a smaller perspective. If you live in Atlanta but you really live in the Peachtree City area then conquer Peachtree City. After you conquered Peachtree City then conquer College Park and then set your sights on Atlanta. Go small to go big. The easiest way to eat an elephant is one bite at a time.
I am going to give you three actionable ways to crush it in your city or town.
1. Give back to those that have less than you. If you have a skill set that can bring joy to someone else then give it way. Find a homeless shelter and offer free family portraits. Find a cause to raise money for with your photography. It can be anything a school, BLM, breast cancer awareness, a food shelter... You get the idea.
2. Get out and actually introduce yourself to people. What I mean by this, is that you should force yourself to introduce yourself to someone you don't know. If it can work for crummy politicians it can work for us. Always sell yourself by shaking hands and kissing babies.
3. Start a personal project. Document something that means something to you and promote the crap out of it.
4. Plus one. Get the hell off of social media. It's destroying your dreams. You are wasting time, get out and get creative in finding new ways to find more business. Go to a museum, go to an art gallery, find time to meet with people/friends/family clients face to face. Brainstorming with others is a great way to recharge your creative batteries.
You got this. 2018 is the year everything changes. See you tomorrow with a new tip.